OakLeaf Plantation Real Estate Jacksonville Florida Real Estate

One of the first things new real estate agents should do when entering the business, is to get a real estate agent website. Selecting the domain name is the first step to getting a real estate website. The domain name you select will be a very important aspect in branding and and in search engine optimization. Here is some practical advice to help you select a good domain name for a real estate website.

The first step, is to decide what the purpose of your website will be. Decide if you want your website be to provide more information about your services, or to give you search engine traffic. If your website will be used by people in your sphere of influence, who already know you, then use your name as the domain name to strongly brand yourself. If the purpose of your website will be to bring you new business, the get a domain that includes the keywords people type in the search engines. Note, it will require lots of time and work to actually get natural traffic via search engine rankings. If you can tolerate lots of time on social network and blog websites, then a keyword rich domain should help you to make a lot of money. If you aren’t a technilogically savvy person, and know you won’t spend time blogging and doing things that will bring google rankings, then a self branding domain will be better for you.

If decide to focus your website domain on your name, then pay attention to this advise.

• Select a domain name that is easy to remember. Nearly all of the visitors to your website will be from your offsite marketing. If your real estate domain name is memorable, that’s what your sphere of influence will type when they are thinking about real estate. If they can’t remember your website, then they will likely do a google search and find a different real estate agent.
• Purchase a .com. .com sites are far more common than .info, .biz, or .net. It is the standard, and what people naturally think all websites end with. If it’s available, buy YourFirstNameLastName.com. If not try a domain like YourNameRealEstate.com or YourNameRealtor.com. It will be harder to find exactly the right domain name with a .com, but it will be most beneficial.
• Purchase a domain that doesn’t have hyphens and dashes. People won’t remember hyphens and dashes. The hyphens and dashes are also often confused. If they are unable to get your website after trying to type it in the URL two times, they will simply go on to the first real estate site they find in the search engines.

If you wan’t your website to bring you new traffic from people you don’t yet know, then get a keyword rich area specific website. Having a website domain with an exact keyword phrase will make it much easier to get high search engine rankings.  With this domain, a dot com is best, and hyphens and dashes should also be avoided. If you are a real estate agent covering Bryan Texas, find a domain name that includes the keywords “Bryan Texas Homes“.com. If you want to rank high in google for a search term like Fayetteville Arkansas Homes, make that your domain name. CharlottesvilleVARealEstate.com is an excellent domain if you want to sell Real Estate in Charlottesville Virginia. Getting the right domain will pay off. It will greatly impact the effectiveness of your real estate website.

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